Client
Gradini la Cheie
YEAR
2023
MY Role
Visual Identity / Brand Applications
Overview
Grădini la Cheie is a landscaping and lawncare company specialized in designing, building, and maintaining green spaces of various scales — from private residential gardens and home courtyards to large commercial landscape projects.
This project aims to create a visual system that captures the feeling of natural, well-designed outdoor spaces while positioning Grădini la Cheie as a modern and reliable landscaping brand.
Visual system
The visual system is based on organic shapes and adaptable graphic elements, forming a cohesive language that can scale seamlessly across different formats and project types.
The color palette is inspired by natural outdoor environments, helping reinforce the brand’s connection to landscape work while ensuring clarity and consistency across all touchpoints.
a.apalaghiei@gmail.com